Want to have a nice walk through Rotterdam in the fall? The Rewriters app might be your new friend! It’ll guide you along all the works created during POW! WOW! Rotterdam 2021. There are murals commemorating to the neighborhood’s rich history, surprising international collaborations, and art that bridges the digital world with real life through augmented reality. We’re giving you a few highlights as a preview.
In the Oranjeboomstraat there were interesting projects with local youth and upcoming talent from the neighborhood, the results of which can be found through the app. Aside from all the art, you’ll also come across the monumental bridge know as De Hef, the charming Hefpark, which is maintained by neighborhood residents, and a lot of atmosphere tied to the famous football club that shares its name with the area. Put on your walking shoes and welcome to Feijenoord!
We collaborated with Nul Teen Art to give upcoming local to give young local talent like Kiara & Essie a platform. We celebrated the city of Rotterdam with the biggest solo mural yet by its unofficial visual ambassador Ox-Alien. We affirmed the history of monumental bridge De Hef and what it personally means to people through a beautifully moving portrait of its last bridgekeeper by MOTS. We shared our stage with with sculptural artists for the first time, in an expertly curated exhibition by Onno Poiesz. We were warmly welcomed into the Hefpark, an absolutely inspiring and many-sided park maintained by neighborhood residents, for our evening artist talks, writers bench and spoken word performance.
And we simply had a ton of fun with a group of incredibly friendly, open and creative artists from all over the world. There were tacos, drinks, a whole lot of paint, used to create art that will hopefully leave everybody in its surroundings with a smile for many years to come. It would be impossible to list all of the heartwarming moments we were treated to during POW! WOW! Rotterdam 2021, but somehow, filmmaker Eddie Contento of Rauwkost Collective managed to capture a lot of the spirit behind them in the aftermovie we now proudly present.
Take a look, and thanks for going on this journey with us.
Organize a culture event, despite all the required security measures, where over 5000 visitors where able to safely enjoy art in the fresh outside air over the course of a week? With a lot of adjusting and a lot more team spirit, POW! WOW! Rotterdam proved that it could be done.